Which Financial Planner Is Right for You?

Gabrielle Karol

which financial advisorWhile there are many financial tasks that you can accomplish on your own—like setting up a budget that works best for your lifestyle—sometimes you just need to call in the pros.

Financial planners and financial advisors with formal training can help get you to the next level of fiscal health—or give you the necessary push to reform some bad money habits. They aren’t just for emergencies or for people with considerable assets, either—in fact, consulting the appropriate professional before anything goes wrong may circumvent a whole host of potential problems.

But with so many types of experts out there, it can be hard to figure out what kind of financial advisor will be most effective for your particular situation and needs.

So we’ve simplified things a bit by putting together this helpful go-to guide to the seven most common financial services professionals—from experts who offer the most comprehensive list of services to financial advisors who specialize solely in investing—to help you figure out who to call when.

Certified Financial Planner (CFP®)

A Certified Financial Planner is an expert who has met the educational, professional and ethical requirements determined by the Certified Financial Planner Board of Standards. This includes at least three years of professional experience—or two years of apprenticeship experience under a CFP®—in the industry, as well as the successful completion of a rigorous, ten-hour exam.

A similar certification is the Chartered Financial Consultant (ChFC®). A person with this certification performs similar tasks to CFPs®, but this credential was developed with an emphasis on insurance.

CFPs® and ChFCs® can help you:

  • Address cash-flow problems, and set up a budget
  • Determine the types of insurance that you need to protect yourself
  • Figure out whether you have the right mix of investments in your portfolio
  • Make sure that your estate planning documents are in order

RELATED: How to Choose a Financial Planner

Certified Public Accountant (CPA®)

CPAs are highly trained, certified accountants or financial professionals who specialize in matters related to taxes. While all CPAs are accountants, not all professionals who call themselves accountants are CPAs.

CPAs® can help you:

  • Prepare income tax returns
  • Plan your taxes
  • Organize your investment and estate planning to reap the maximum benefits, while paying the least amount in taxes
  • Guide you on the best way to save for college and retirement

Chartered Life Underwriters (CLU®)

Chartered life underwriters are experts who specialize in life insurance and estate planning. If you’re specifically looking for a financial advisor to help you with these issues, you can seek out an expert with this certification. Many CFPs® and other financial services professionals also have the CLU® distinction.

CLUs® can help you:

  • Find the right life insurance policy for your needs, and update it accordingly
  • Set up a family corporation, if you have considerable assets
  • Establish trust funds
  • Manage your will and estate
  • Emily M

    Can you offer any insight into about how much it costs to hire a financial planner? I’m interested in these option and definitely think I could use the help – but I have no idea how much it would cost and if it’s feasible for my budget. 

  • Marissa Licata

    If anyone is interested in having Seton Hall Law come to an event or meeting to give a FREE presentation in the state of New Jersey on how to be an informed investor, questions to ask your investment adviser and red flags of investing or for more information please email me: