Is there nothing Google can’t do? The almighty masters of the internet are mid-television takeover with Google TV. The project was announced five months ago, and since then Google has been partnering with news sites, TV stations, music sites, and more to create an interactive, internet-based experience that appears on your television screen.
Everyone Wants To Work With Google
Companies working with Google on its shiniest new project include TBS, TNT, CNN, CNBC, HBO, the NBA, Amazon, Netflix, USA Today, Pandora, and Twitter. By transferring all of our media into one place and uniting it through a cohesive interface, Google TV expects to “finally open up the living room and enable new innovation from content creators, programmers, developers and advertisers.” A lofty goal, approached with the usual primary-colored Google enthusiasm.
It’s A Computer On A TV Screen
And not to rain on the technology parade, but here’s a question: why? Google rhapsodizes about how the user can now “easily navigate to thousands of websites to watch your favorite web videos, play Flash games, view photos, read movie reviews or chat with friends.” We can already do that—on our computers. Since we’ll still be paying for the privilege of Netflix or HBO, and allowed the same 140 characters on our Twitter feed, it seems to us that the main draw of Google TV is that it’s…bigger?
Who Is This Meant For?
Certainly a boon for those with failing eyesight or those without home computers or smartphones (we imagine they must exist), but perhaps our generally pragmatic approach lessens the volume on our squeals of joy at the fact that we can now Facebook stalk during commercials on the same screen. Bigger hasn’t been better for a while now—not with McMansions, investments, or SUVs. But we’re aware of Google’s perceived infallibility, and we can’t help but wonder: Can Google TV bring big back in style?
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