Women Want Partners to Buy Gifts Costing Half a Week’s Salary, Study Says

Gabrielle Karol
Posted

When it comes to holiday gifts, is it the thought that counts? Or does the value of the gift have to do more with the price tag attached to the present?

A new study published in the U.K.’s Daily Mail shows that women want their partners to spend about half a week’s salary on their holiday gifts, while men only want to receive gifts that cost roughly a third of a week’s salary.

The average salary for men in Britain is £30,852 annually–or roughly $49,415, in U.S. dollars. Looking at the weekly take-home pay for this salary, women are expecting gifts worth almost $475. (Guess they didn’t hear the news that 87% of holiday shoppers plan to spend less on gifts this year.)

What’s more, the Daily Mail reports that women have their hearts set on designer goods like Burberry coats and Louboutin heels–luxury items whose price tags run even higher than $475.

In comparison, men are expecting slightly less expensive presents in the ballpark of $250, based on the average woman’s salary in the U.K.

If these “expected” amounts work for your holiday budget–and won’t send you into debt–then fantastic! But remember: Holiday giving is no excuse for sinking into credit card debt. (Find out the nine best to worst ways to pay for holiday gifts.)

For affordable presents and under-$100 designer goods, check out LearnVest’s gift guide for everyone on your list.