Failure: The Secret To Success. When Everyone Else Zigs…Zag

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This post is a contribution to Honda’s “Failure: The Secret to Success” thought leadership series. I was asked to provide a unique perspective on how failure has influenced my work and been the cause for motivation and success. During the first week of November 2010, five individuals from different walks of life provide their own thoughts on the subject. Details and links to what others are saying about “Failure: The Secret to Success” can be found at http://www.facebook.com/Honda

The financial crisis of 2008 was a catastrophic failure. Americans lost their jobs, their savings, their homes, and in many cases, their financial security.

I wanted to help.

So that fall, when most Americans were hiding money underneath their mattresses, I took a leap of faith; I walked away from a promising career on Wall Street, gave up a Harvard Business School degree, and invested my personal savings to launch a company that would bring personal finance education to the masses. With the financial system in flux, I knew now more than ever, people needed a trusted place to learn about their finances.

Today that company is called LearnVest. We are a venture-backed, 25-person start-up situated in the heart of New York City. I am proud to say that we’ve been able to raise two rounds of funding (a seed round and a venture round), enroll an incredible group of people to be on the LearnVest team, and now provide financial guidance and advice to thousands of people every day.

As a country we are getting our financial footing back. First, we are saving more. Americans now on average put 6% of their disposable personal income into savings. That may not seem like much, but in 2008, when the recession hit hardest, Americans were putting away less than 3%.

And, thanks to the serious change in America’s economy, we’re all getting smarter about spending. 18% of consumers bought lower-priced brands in the past two years, and of those, 46% said they performed better than expected suggesting consumers will stick with these lower-priced brands.

But we have a long way to go. This year, more than a million women will declare bankruptcy—more women than will graduate from college. This needs to change.

At LearnVest we want to be that catalyst for change. To change however you have to be able to embrace the inevitable setbacks and failures along the way. However, we firmly believe that with the right tools and education, for every financial failure we encounter we’ll be better equipped to emerge from it in an even stronger financial position.

Follow Alexa On Twitter! @Alexavontobel

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  • Anonymous

    Readers, how have you turned a failure into a success?

  • Anonymous

    Readers, how have you turned a failure into a success?

  • Anonymous

    Go LearnVest! This is very cool. Honda is a great brand to be affiliated with. I’m so proud of you guys.

  • Guest

    When I lost my job I did volunteer work with a not for profit near my family. I always kept the books for my family but dindt think I could make a career out of it. Slowly but surely this volunteer project led to full time work.

  • Anonymous

    I got divorced and it was h.e.l.l. But it gave me a chance to get back to me, to work out, and take care of myself and my kids. A failure in my marriage ended up being the best thing that could have happened to me.

  • Blinkx

    Eek– more women will declare bankruptcy than graduate college?! That’s horrifying.

  • Marie

    I would call this more of a challenge than a failure (like Alexa’s), but the experience of digging myself out of massive student loan debt has led me to educate myself about personal finance. I have learned good financial habits that will help me for the rest of my life. rnrnThank you, LearnVest, for everything you do! I am a huge fan.

    • Anonymous

      Thank you, Marie, for sharing your story! Congrats on nailing this challenge! nAnd, if you have story ideas for us, please don’t hesitate to drop us a line!nFeedback [at] LearnVestnCheers,nCarolinenLearnVest’s Chief Content & Community Officer

      • Marie

        Thanks! And just to clarify, I meant Alexa also had a challenge, not a failure.

        • Anonymous

          Got it. Thanks, Marie!

  • Anonymous

    Unfortunately I know some of the women who are declaring bankruptcy this year. It’s a sad sad state. Thank you, LearnVest for doing your part.